消费文化影响下的国内真人秀节目研究

发布时间：2018-02-26 01:07

本文关键词： 消费文化真人秀消费　出处：《新疆大学》2017年硕士论文　论文类型：学位论文

【摘要】：在大众传媒深刻影响着当今社会生活的情况下,电视真人秀节目是这样的产品,它以人为核心,通过故事提供情感从而进行消费,无论故事是什么样的,目标只有一个,吸引眼球,使观众产生共鸣,从而达到商业目的。观众观看节目的过程中投入情感,进行信息的寻找,观看节目后产生意义,进行对信息的补充,都属于一个循环反复的情感生产过程。这一过程带给观众强烈的自我充实与满足的快乐,他们对节目中的信息进行修正、补充,解读,重构,嘲讽,在文化消费寻找自我和他我的地位,他们在对节目文本的情感代入式阅读中,既能体验不同的人生故事,获得自我透射式的沉醉,又可以生产自己观念下的快感与意义,从而弥补现实生活中情感的缺位。如果节目压制了观众进行消费的快乐,他们就会觉得索然无味,放弃观看。当今社会是大众媒介高度发展的社会,也是被消费文化深刻影响的社会。在经济、市场的因素下,真人秀节目会带有一些消费主义倾向。由于中国媒体性质的限制,消费主义倾向始终是被调控的,这是很必要的。消费主义是一种消费文化,但并不等于消费文化,在消费文化的影响下,真人秀节目呈现出来的价值倾向十分值得研究。真人秀节目自产生之初就打着“人人平等”的口号,也是尊重人的需求,给予人表达机会的一个重要平台。在消费文化的影响之下,“人”的地位变得越来越重要,由于背后的商业性逻辑,这人秀节目也不免会出现“人的异化”,从而产生一些弊端。
[Abstract]:Under the circumstances that the mass media have a profound impact on social life today, reality TV shows are such products. They are people-centered, provide emotion through stories and thus consume. No matter what kind of story, there is only one goal. Attract eyeball, make the audience resonate, thus achieve the commercial purpose. Audience watching the program in the process of emotion, information search, watching the program to produce meaning, to supplement the information, They all belong to a recurring process of emotional production. This process gives the audience a strong sense of self-enrichment and satisfaction, and they modify, supplement, interpret, reconstruct, ridicule the information in the program. They can not only experience different life stories, gain self-transmission intoxication, but also produce the pleasure and significance of their own ideas. To make up for the emotional gap in real life. If the program suppresses the audience's pleasure in consuming, they will feel bored and give up watching. Today's society is a highly developed society for the mass media. It is also a society deeply influenced by consumer culture. Under the factors of economy and market, reality TV shows will have some consumerism tendency. Because of the restriction of the nature of Chinese media, consumerism tendency is always regulated. This is very necessary. Consumerism is a kind of consumption culture, but it is not equal to consumption culture. Under the influence of consumer culture, The value tendency of reality TV shows is worth studying. Reality shows have been using the slogan "everyone is equal" from the very beginning, and it is also a matter of respecting the needs of people. Under the influence of consumer culture, the status of "human" has become more and more important. Because of the commercial logic behind it, the TV show will inevitably appear "alienation of human beings", which will lead to some malpractices.
【学位授予单位】：新疆大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G222

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