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地理标志下宁乡花猪养殖效益提升研究

发布时间:2018-04-10 16:19

  本文选题:地理标志 + 养殖效益 ; 参考:《海南大学》2017年硕士论文


【摘要】:我国是个农业大国,拥有着丰富的农业资源,各地区的特色农产品为地方经济发展,促进农民增收发挥着重要作用;地理标志代表着商品的质量与声誉,给我国农产品提供了强有力的知识产权保护,同时也将各地区分散的特色农业按照统一的标准组织起来,地方特色农业产业化、规模化发展提供了发展平台。宁乡花猪原产地为宁乡县流沙河镇一带,距今已有1000余年的历史,是中国四大名猪之一,并于2010年成功申请获得国家农产品地理标志产品证书。近年来,宁乡县十分重视宁乡花猪产业发展,携手湖南农业大学签订了宁乡花猪基础研究协议,进行了一系列的科研成果转化合作。宁乡花猪依托地理标志产品这一平台,让个体农民无需自创品牌而分享品牌利益,提高宁乡花猪的附加值,实现了宁乡花猪在一定区域内优质产品的规模化生产,为宁乡花猪的产业化、规模化经营提供了一个良好的发展平台,促进了花猪养殖效益的提升。毫无疑问,宁乡花猪地理标志的利用对于宁乡花猪产业发展,区域品牌建设,农民增收,农业产业发展以及地方知名度的提高起着巨大的作用;调研发现,宁乡花猪作为地理标志,在运用和推广上,存在一定的局限,宁乡花猪养殖没有完全发挥"地理标志"这一活招牌的作用,花猪养殖的效益还有一定的提升空间。论文以地理标志下宁乡花猪养殖效益提升研究为题,通过对地理标志品牌下的宁乡花猪养殖现状分析,运用Tobit模型,对影响花猪养殖效益的各个因素进行实证分析,得出五大因素对花猪养殖效益有影响,论文根据主要影响因素,依托地理标志这块金字招牌,从政府扶持的角度、行业协会合作的角度、公司经营推广的角度和农户联结参与的角度,提出了提升地理标志下宁乡花猪养殖效益的建议。
[Abstract]:China is a large agricultural country with abundant agricultural resources. The characteristic agricultural products in various regions play an important role in promoting the local economic development and increasing farmers' income, and geographical indications represent the quality and reputation of commodities.It provides strong intellectual property protection for agricultural products in our country, and also organizes the decentralized characteristic agriculture in various regions according to the unified standard. The industrialization of local characteristic agriculture and the large-scale development of local characteristic agriculture provide the development platform.Ningxiang Flower Pig originated from Liushahe Town in Ningxiang County and has a history of more than 1000 years. It is one of the four famous pigs in China and successfully applied for the National Agricultural products Geographic indication Product Certificate in 2010.In recent years, Ningxiang County attached great importance to the development of Ningxiang flower pig industry, signed a basic research agreement with Hunan Agricultural University, and carried out a series of scientific research results transformation cooperation.Relying on the platform of geographical indication products, Ningxiang Flower Pigs enable individual farmers to share the brand benefits without creating their own brands, improve the added value of Ningxiang Flower Pigs, and realize the large-scale production of high-quality products of Ningxiang Flower Pigs in a certain region.It provides a good development platform for the industrialization and scale management of the flower pig in Ningxiang, and promotes the raising benefit of the flower pig.There is no doubt that the use of geographical indications of Ningxiang Hua pig plays a great role in the development of Ningxiang flower pig industry, the construction of regional brand, the increase of farmers' income, the development of agricultural industry and the improvement of local popularity.As a geographical indication, there are some limitations in the application and popularization of Ningxiang flower pig. Ningxiang flower pig breeding has not fully played the role of "geographical indication" as a living sign, and the efficiency of flower pig breeding still has some room for improvement.Based on the research of raising benefit of Ningxiang Flower Pig under geographical indication, this paper analyzes the present situation of Ningxiang Flower Pig breeding under geographical indication brand, and applies Tobit model to analyze the factors that affect the benefit of Flower Pig breeding.It is concluded that five major factors have an impact on the efficiency of pig breeding. According to the main influencing factors, the paper relies on this gold-lettered sign of geographical indication, from the angle of government support, and from the angle of trade association cooperation.From the angle of management and extension of the company and the participation of farmers, the paper puts forward some suggestions for improving the benefit of flower pig breeding in Ningxiang under geographical indications.
【学位授予单位】:海南大学
【学位级别】:硕士
【学位授予年份】:2017
【分类号】:F326.3

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