《2011年世界投资报告》给我国餐饮连锁企业的启示与反思

发布时间：2018-04-23 21:40

本文选题：非股权经营模式 + 餐饮连锁经营　；参考：《企业经济》2011年11期

【摘要】：2011年7月26日,联合国贸易和发展会议(以下简称"贸发会议)"在北京发布了《2011年世界投资报告》。与以往不同的是,今年《世界投资报告》的主题为"国际生产和发展的非股权经营模式"。从"非股权经营模式"视角研究全球企业投资动态和发展态势,值得我国企业界和学术界关注。报告指出,2010年全球范围内跨境非股权经营模式创造了2万多亿美元的销售额,远远超过了1.24万亿美元的直接投资额。在当前全球经济仍在缓慢复苏、企业股权投资力不从心的态势下,非股权经营模式异军突起,令人刮目相看。我国企业应该抓住全球直接投资缓慢复苏时机,高度重视并积极探索非股权经营模式,在实施"走出去"战略过程中,采取直接投资(股权投资)与非股权经营模式相结合的方式,不断提高国际竞争力。
[Abstract]:On July 26, 2011, the United Nations Conference on Trade and Development (UNCTAD) released the World Investment report 2011 in Beijing. Unlike in the past, the theme of this year's World Investment report is "non-equity business models for international production and development." It is worthy of our country's business circles and academic circles to study the investment trends and development trends of global enterprises from the perspective of "non-equity management mode". The report said cross-border non-equity operations around the world generated more than $2 trillion in sales in 2010, well above the $1.24 trillion in direct investment. In the current global economy is still slow recovery, corporate equity investment is not able to cope with the situation, non-equity management model suddenly, impressive. Chinese enterprises should seize the opportunity of the slow recovery of global direct investment, attach great importance to and actively explore the non-equity management mode, and implement the "going out" strategy. Adopting the combination of direct investment (equity investment) and non-equity management mode to improve international competitiveness.
【作者单位】：对外经济贸易大学中国企业国际化经营研究中心;对外经济贸易大学国际商学院;
【分类号】：F719.3

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