H房地产公司绩效管理体系研究

发布时间：2018-05-09 02:33

本文选题：绩效管理 + 房地产企业　；参考：《中原工学院》2017年硕士论文

【摘要】：随着中国经济的不断发展,房地产行业逐步成为中国经济发展的支柱产业,也是我国经济发展的一个风向标。很多其他行业看到房地产行业的发展前景后,不断的加入房产大军,使得中国房地产企业百家争鸣,而随着市场的不断变化,房地产行业也从原来所谓的“黄金时代”步入现在的“白银时代”,房地产行业面临新的挑战,如果还想赢得发展机会、获取利益,必须寻求自身的变化,一些房地产企业在新的挑战下逐步消失在我们的视线里,也有一些优秀的房地产企业经过内部管理的不断优化,在挑战下不断的壮大,取得竞争中的优势。房地产行业要想取得竞争优势,必须要改变原来粗放的管理方式,完善内部精细化管理。企业战略也由原来的“重投资、重效益”逐步转变到“重人才、重效率”上来,而企业要注重人才,关注效率,就需要有一套完善的绩效管理制体系,好的绩效管理体系可以给企业带来重要的贡献,反之,糟糕的绩效管理体系,将会给企业带来许多不利的后果和危害。本文在研究过大量房地产企业绩效管理体系的基础上,以H房地产企业实际绩效管理体系为例,对H房地产企业绩效管理体系中存在的一些问题进行针对性的分析研究,提出H房地产企业绩效管理的改善方向及具体措施,最终希望实现企业绩效和员工绩效的共赢。本论文首先从第一章绪论,提出研究的背景、意义和价值,研究思路和方法、研究内容和创新点;第二章,引入绩效管理相关理论;第三章是本文的重点,将以H房地产企业大量的绩效管理数据、实例、图表等为基础,对H房地产企业绩效管理进行分析并指出绩效管理过程中存在的问题及改善的方法;第四章,建立H房地产企业绩效管理新的管理体系;第五章,提出保障新绩效管理体系能够顺利落地实施的措施;最后,指出本文存在的不足之处以及对未来的展望。
[Abstract]:With the development of China's economy, the real estate industry has gradually become the pillar industry of China's economic development, and it is also a vane of China's economic development. After many other industries saw the prospect of the development of the real estate industry, they continued to join the real estate army, causing Chinese real estate enterprises to contend with a hundred schools of thought, and as the market continued to change, The real estate industry has also moved from the so-called "golden age" to the present "silver era." the real estate industry is facing new challenges. If it wants to win development opportunities and gain benefits, it must seek its own changes. Some real estate enterprises gradually disappear in our sight under the new challenge, there are also some outstanding real estate enterprises through the continuous optimization of internal management, under the challenge of growing and gaining the advantage in the competition. In order to gain the competitive advantage, the real estate industry must change the original extensive management method and perfect the internal fine management. The enterprise strategy has also gradually changed from "emphasizing investment and emphasizing efficiency" to "emphasizing talent and efficiency." if enterprises want to pay attention to talents and pay attention to efficiency, they need a set of perfect performance management system. A good performance management system can bring important contribution to the enterprise, on the contrary, a bad performance management system will bring many adverse consequences and harm to the enterprise. On the basis of studying a large number of real estate enterprises' performance management system, this paper takes H real estate enterprise's actual performance management system as an example to analyze and study some problems existing in H real estate enterprise's performance management system. This paper puts forward the improvement direction and concrete measures of H real estate enterprise performance management, and finally hopes to realize the win-win situation of enterprise performance and employee performance. This paper first from the first chapter introduction, the research background, significance and value, research ideas and methods, research content and innovation; chapter two, the introduction of performance management theory; chapter three is the focus of this paper, Based on a large number of performance management data, examples and charts of H real estate enterprises, this paper analyzes the performance management of H real estate enterprises and points out the existing problems and improvement methods in the process of performance management. Establish a new management system of H real estate enterprise performance management; Chapter 5, put forward the measures to ensure the implementation of the new performance management system; finally, point out the shortcomings of this paper and the future prospects.
【学位授予单位】：中原工学院
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F299.233.4;F272.5

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