PQ电器集团公司企业文化建设研究

发布时间：2018-03-19 18:55

本文选题：企业文化　切入点：企业精神　出处：《长沙理工大学》2013年硕士论文　论文类型：学位论文

【摘要】：优秀的企业文化已成为企业展示企业形象、凝聚员工人心和力量、赢得竞争优势的重要元素，因而企业文化建设受到了包括广大民营企业在内的我国企业的广泛重视。本文以宁波PQ电器集团公司为例，对宁波PQ电器集团公司企业文化建设与优化进行了深入的研究。宁波PQ电器集团公司作为我国知名家电民营企业，非常重视企业文化建设，企业已经建立并不断完善员工的培训和待遇，科学先进的员工管理体系为PQ集团公司留下了大量的优秀人才，同时PQ集团公司也开展了一系列企业文化的建设和培育工作，这一系列的措施不但加强了公司技术团队的核心力量与企业管理能力，更提高了企业的市场竞争力，促进了企业发展。但由于主客观等方面的原因，宁波PQ电器集团公司的企业文化建设也还存在着企业文化建设与公司发展战略联系的紧密度不够，企业仍然缺乏一套可行的高效的企业文化建设运行机制，企业缺乏领导带头和密切参与的企业文化建设组织，企业文化建设水平提升缓慢以及员工参与企业文化建设的参与度低等问题，这些问题的存在，不仅影响集团企业文化建设的效果，而且会影响集团的持续、健康、稳定发展。为此，，本文认为宁波PQ电器集团公司应进一步统一认识，从企业精神文化、制度文化、物质文化三方面对公司企业文化建设进行优化。通过上述措施，逐步提升企业文化的影响和作用，以提升企业管理水平，促进企业的可持续发展。
[Abstract]:Excellent corporate culture has become an important element for an enterprise to display its image, to rally the hearts and powers of its employees, and to win its competitive advantage. Therefore, the construction of corporate culture has received extensive attention from Chinese enterprises, including the vast number of private enterprises. This paper takes Ningbo PQ Electrical Appliance Group Company as an example. The enterprise culture construction and optimization of Ningbo PQ Electrical Appliances Group Co., Ltd. is deeply studied. As a well-known private enterprise in China, Ningbo PQ Electrical Appliances Group Company attaches great importance to the construction of enterprise culture. Enterprises have established and continuously improved the training and treatment of employees, scientific and advanced staff management system has left a large number of outstanding personnel for PQ Group Company, at the same time, PQ Group Company has also carried out a series of construction and cultivation of corporate culture. This series of measures not only strengthens the core strength of the company's technical team and the management ability of the enterprise, but also enhances the market competitiveness of the enterprise and promotes the development of the enterprise. However, due to subjective and objective reasons and other reasons, The enterprise culture construction of Ningbo PQ Electrical Appliances Group Company also has not enough closeness between the enterprise culture construction and the company's development strategy, and the enterprise still lacks a set of feasible and efficient operation mechanism of enterprise culture construction. Enterprises lack leadership to take the lead and closely participate in the construction of corporate culture, the level of corporate culture construction is slow to improve and the participation of employees in the construction of corporate culture is low, and these problems exist. It not only affects the effect of corporate culture construction, but also affects the sustainable, healthy and stable development of the group. Therefore, this paper holds that Ningbo PQ Electrical Appliance Group Company should further unify its understanding and optimize the corporate culture construction from three aspects: enterprise spirit culture, system culture and material culture. Promote the influence and function of enterprise culture step by step to improve the level of enterprise management and promote the sustainable development of enterprise.
【学位授予单位】：长沙理工大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F270;F426.61

【参考文献】