辅导员博客引导校园网络舆论研究
发布时间：2018-07-14 13:50
【摘要】：互联网等信息网络的普及和发展,使网络已成为大学生学习知识、获取信息、表达思想、交流感情的重要渠道。高校师生以网络媒体为载体,通过网上发帖、回复、关注等网络方式,对自身或他人关注的问题所表现出来的意见的总和构成了狭义上的校园网络舆论。广义上的校园网络舆论是指高校师生普遍关注或参与的网络舆论。校园网络舆论环境对大学生健康成长成才具有深刻的影响。 高校辅导员是开展大学生思想政治教育的骨干力量,是大学生日常思想政治教育和管理工作的组织者、实施者和指导者。全力促进大学生健康成长成才既是辅导员的工作要求,也是辅导员价值的体现。辅导员利用博客开展引导校园网络舆论工作,是网络环境下做好辅导员工作的客观要求。狭义上的辅导员博客是指高校政治辅导员用于开展大学生日常思想政治教育等工作的博客。广义上的辅导员博客是指以辅导员工作身份,采用博客或类似博客的网络形式,通过网上网下互动,有针对性地对学生进行思想政治教育的网络平台。辅导员博客的特征以及辅导员的工作特点,决定了依托辅导员博客引导校园网络舆论有利于明晰高校辅导员博客的定位与发展方向,有利于构建积极向上的校园网络舆论环境,有利于促进高校网络思想政治教育发展,有利于促进大学生健康成长成才 本文综合运用文献查阅法、问卷调查法、个别访谈法、实证研究法、对比研究法等研究方法,从辅导员博客引导校园网络舆论现状入手,系统分析了辅导员博客承载引导校园网络舆论功能,以及引导对象、引导内容、引导方式、引导效果现状。以大连理工大学为例,对在校学生进行分层抽样,以学生为视角,基于社会心理学的说服理论,从辅导员日常工作基础评价、辅导员博客内容、辅导员博客构建平台访问频率、学生网络信息获取与传播行为等维度论述了辅导员博客引导校园网络舆论的影响因素。结合舆论学中的舆论形成过程理论和传播学中的议程设置理论,以及大学生思想政治教育和辅导员工作实际,提出了发挥辅导员引导校园网络舆论的主力军作用,丰富辅导员博客构建样式,合理设置辅导员博客议程,加强大学生网络观教育,构建辅导员博客舆论场、运用辅导员博客引导校园网络舆论典型方法等对策,以增强辅导员博客引导校园网络舆论的实效。
[Abstract]:With the popularization and development of the Internet and other information networks, the network has become an important channel for college students to learn knowledge, obtain information, express ideas and exchange feelings. College teachers and students take the network media as the carrier, through the online posting, reply, concern and other network means, the sum of views on the issues of concern to themselves or others constitute the narrow campus network public opinion. In a broad sense, campus network public opinion refers to the network public opinion that teachers and students in colleges and universities pay attention to or participate in. Campus network public opinion environment has a profound impact on the healthy growth of college students. College counselors are the backbone of the ideological and political education of college students, the organizers, implementers and guides of the daily ideological and political education and management of college students. To promote the healthy growth of college students is not only the work requirement of counselors, but also the embodiment of counselors' value. Using blog to guide campus public opinion is an objective requirement for counselors to do a good job in network environment. In a narrow sense, the counselor blog refers to the blog used by college political counselors to carry out the daily ideological and political education of college students. In a broad sense, counselors blog refers to the network platform of ideological and political education for students through the interaction between online and offline through the work status of counselors, using the network form of blog or similar blog. The characteristics of counselors blog and the work characteristics of counselors determine that relying on counselors blog to guide campus network public opinion is helpful to clarify the orientation and development direction of college counselors blog and to build a positive campus network public opinion environment. It is beneficial to promote the development of network ideological and political education in colleges and universities, and to promote the healthy growth of college students. This paper comprehensively applies the methods of literature reference, questionnaire survey, individual interview, and empirical research. By comparing the research methods and other research methods, this paper starts with the current situation of the guidance of campus network public opinion by the counselors blog, and systematically analyzes the function of the counselors blog carrying and guiding campus network public opinion, as well as the guiding object, the guiding content, the guiding way and the current situation of guiding effect. Taking Dalian University of Technology as an example, stratified sampling is carried out to the students. Based on the theory of persuasion of social psychology, the basic evaluation of counselors' daily work, the content of counselors' blogs, and the frequency of visiting the platform for constructing counselors' blogs are discussed. This paper discusses the influence factors of the guidance of campus network public opinion by counselors blog in the dimensions of students' network information acquisition and communication behavior. Combined with the theory of forming process of public opinion in public opinion and the theory of agenda setting in communication, as well as the ideological and political education of college students and the practice of counselors' work, this paper puts forward the main role of counselors in guiding the public opinion on campus network. Enriching the style of counselors' blog construction, setting up the counselors' blog agenda rationally, strengthening the college students' network view education, constructing the counselors' blog public opinion field, using the counselors' blog to guide the typical methods of the campus network public opinion, etc. In order to enhance the guidance of the instructor blog campus network public opinion effectiveness.
【学位授予单位】：大连理工大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：G206;G641
本文编号：2121851
[Abstract]:With the popularization and development of the Internet and other information networks, the network has become an important channel for college students to learn knowledge, obtain information, express ideas and exchange feelings. College teachers and students take the network media as the carrier, through the online posting, reply, concern and other network means, the sum of views on the issues of concern to themselves or others constitute the narrow campus network public opinion. In a broad sense, campus network public opinion refers to the network public opinion that teachers and students in colleges and universities pay attention to or participate in. Campus network public opinion environment has a profound impact on the healthy growth of college students. College counselors are the backbone of the ideological and political education of college students, the organizers, implementers and guides of the daily ideological and political education and management of college students. To promote the healthy growth of college students is not only the work requirement of counselors, but also the embodiment of counselors' value. Using blog to guide campus public opinion is an objective requirement for counselors to do a good job in network environment. In a narrow sense, the counselor blog refers to the blog used by college political counselors to carry out the daily ideological and political education of college students. In a broad sense, counselors blog refers to the network platform of ideological and political education for students through the interaction between online and offline through the work status of counselors, using the network form of blog or similar blog. The characteristics of counselors blog and the work characteristics of counselors determine that relying on counselors blog to guide campus network public opinion is helpful to clarify the orientation and development direction of college counselors blog and to build a positive campus network public opinion environment. It is beneficial to promote the development of network ideological and political education in colleges and universities, and to promote the healthy growth of college students. This paper comprehensively applies the methods of literature reference, questionnaire survey, individual interview, and empirical research. By comparing the research methods and other research methods, this paper starts with the current situation of the guidance of campus network public opinion by the counselors blog, and systematically analyzes the function of the counselors blog carrying and guiding campus network public opinion, as well as the guiding object, the guiding content, the guiding way and the current situation of guiding effect. Taking Dalian University of Technology as an example, stratified sampling is carried out to the students. Based on the theory of persuasion of social psychology, the basic evaluation of counselors' daily work, the content of counselors' blogs, and the frequency of visiting the platform for constructing counselors' blogs are discussed. This paper discusses the influence factors of the guidance of campus network public opinion by counselors blog in the dimensions of students' network information acquisition and communication behavior. Combined with the theory of forming process of public opinion in public opinion and the theory of agenda setting in communication, as well as the ideological and political education of college students and the practice of counselors' work, this paper puts forward the main role of counselors in guiding the public opinion on campus network. Enriching the style of counselors' blog construction, setting up the counselors' blog agenda rationally, strengthening the college students' network view education, constructing the counselors' blog public opinion field, using the counselors' blog to guide the typical methods of the campus network public opinion, etc. In order to enhance the guidance of the instructor blog campus network public opinion effectiveness.
【学位授予单位】：大连理工大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：G206;G641
【引证文献】
相关博士学位论文 前2条
1 聂德民;网络舆论与社会引导[D];上海大学;2009年
2 纪红;互联网舆情的形成发展与引导管理研究[D];华中科技大学;2009年
，本文编号：2121851
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