绿地集团绿地剑桥开发项目进度计划研究

发布时间：2018-01-03 16:14

本文关键词：绿地集团绿地剑桥开发项目进度计划研究　出处：《吉林大学》2017年硕士论文　论文类型：学位论文

【摘要】：我国房地产行业的发展已经度过了之前的黄金时期,目前地产行业的发展已经进入了相对稳定的状态。并且政府也没有针对目前低迷的房地产环境制定相关鼓励以及调控的政策。为了对目前在住房上存在的矛盾进行解决,政府加大了对公租房等公寓的建设,使得房地产行业逐渐从政府管控转变成市场调控。这样就使得房地产行业的成交量上无法提升,房地产行业的销售压力就会越来越大。为了对房地产工期的开发及销售目标进行实现、实现企业利润的最大化,房地产项目的管理在房地产公司的发展中变得更加重要。但是,随着房地产行业的发展,其发展的弊端也显现出来。例如,我国现有的房地产企业存在着缺少完善的管理体制和管理方法、缺少高素质的项目管理人才、缺乏先进的控制方法等问题,这些问题致使房地产企业竞争力不强。通过对绿地剑桥地产公司的调查发现,其在项目运营管理方面存在着诸多问题。其中包括项目建设的“创新”性差、项目前期计划不周、项目的投资支持能为低等。因此,将项目管理及进度管理理论引入房地产行业是提升房地产企业竞争性以及促进其发展的重要途径。从基本定义上来看,管理的包括计划、组织、协调、控制四种职能。本文的研究将管理的相关理论与绿地剑桥地产公司实际情况相结合,同时将项目的进度计划管理工作以及项目的进度控制管理工作作为绿地剑桥项目的管理的重点。通过本文对绿地剑桥项目管理研究能够保证项目的拓展、启动、计划、实施、收尾等有条不紊地完成。本文通过建立一个完整的计划体系,将绿地剑桥项目全过程以及所有开发活动在计划体系中确认,对项目的有序进行保证。绿地剑桥项目工程的进度直接影响着项目的整体效益,项目进度的控制也是保证工程按期完工、人财物等资源合理利用、降低工程成本等的重要内容。所以本文的研究具有很大的意义和价值。
[Abstract]:The development of China's real estate industry has passed the golden period before. At present, the development of the real estate industry has entered a relatively stable state. And the government has not made any relevant policies to encourage and regulate the current depressed real estate environment. All right. The government has stepped up the construction of apartments such as public rental housing, so that the real estate industry gradually changed from government control to market regulation, so that the real estate industry can not improve the volume of transactions. The sales pressure of real estate industry will be more and more great. In order to realize the development and sales target of real estate during the development period, we can realize the maximization of the profit of the enterprise. The management of real estate projects becomes more important in the development of real estate companies. However, with the development of the real estate industry, the disadvantages of its development also appear. For example. China's existing real estate enterprises lack of perfect management system and management methods, lack of high-quality project management personnel, lack of advanced control methods and so on. Through the investigation of Greenfield Cambridge Real Estate Company, it is found that there are many problems in project operation and management, including the poor "innovation" of project construction. The early plan of the project is not well planned, and the investment support of the project can be low. The introduction of project management and schedule management theory into the real estate industry is an important way to enhance the competitiveness and promote the development of real estate enterprises. From the basic definition, management includes planning, organization and coordination. Control of the four functions. The study of this paper will be related to the management of the theory and green Cambridge real estate company actual situation combined. At the same time, the project schedule management and the project schedule control management work as the key point of green Cambridge project management. Through the green Cambridge project management research can ensure the expansion of the project, start. Plan, implementation, end, etc. Through the establishment of a complete planning system, the whole process of green Cambridge project and all development activities are confirmed in the planning system. The progress of the green Cambridge project directly affects the overall benefits of the project, and the control of the project progress is also to ensure the completion of the project on schedule, reasonable use of resources such as people and property. Therefore, the research of this paper has great significance and value.
【学位授予单位】：吉林大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F299.233.4

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