湖南雪峰山农业集团成长性研究

发布时间：2018-07-02 10:17

本文选题：农业企业 + 企业成长性　；参考：《湖南农业大学》2014年硕士论文

【摘要】：当前我国农业与农业经济已经进入了一个全新的历史发展时期,传统农业也开始向现代农业转变。在这一转变过程中,农业企业发挥着非常重要的“龙头”作用。农业企业的成长过程也是广大农民与农业经济的成长过程,其成长情况依赖于各种复杂的内外部环境,企业成长性指标可以很好的衡量企业持续发展的能力。通过对企业成长性的考察与评价可以让管理者更好地了解企业当前的运营和发展情况,并能根据评价结果对企业的发展战略进行适时调整；也能够帮助投资者更清楚地了解企业未来的发展潜力,为其投资行为提供一定的参考。因此,对公司成长性的研究具有现实意义。本文就在成长性相关理论的基础上研究了湖南雪峰山农业集团的成长性,并根据成长性研究结论给出了相应的评价和建议。本文首先回顾梳理了企业成长性方面的相关文献与相关理论；然后,在此基础上,对湖南雪峰山农业集团成长历程中的创业初期、业务整合发展期和综合发展期三个阶段的成长特点与发展战略进行了详细分析与介绍。其次,探讨了湖南雪峰山农业集团当前的两个主要成长模式,即房地产与农业项目发展模式以及农业基地与仓储物流一体化模式。最后,评价得出湖南雪峰山农业集团的两种成长模式能够有效的适应内外部环境并能够合理利用集团内部资源形成规模优势,但是相对于国际上的一些大型农业企业来说仍然有着一定的不足。文章结尾在技术、品牌建设、产业布局等方面给出了优化湖南雪峰山农业集团成长环境的对策建议。
[Abstract]:At present, China's agriculture and agricultural economy have entered a new historical development period, traditional agriculture has also begun to change to modern agriculture. In this process of transformation, agricultural enterprises play a very important role in "leading." The growth process of agricultural enterprises is also the growth process of farmers and agricultural economy, its growth situation depends on various complex internal and external environment, enterprise growth indicators can well measure the ability of sustainable development of enterprises. Through the investigation and evaluation of enterprise growth, managers can better understand the current operation and development of the enterprise, and can adjust the development strategy of the enterprise according to the evaluation results. It can also help investors to understand the future development potential of enterprises and provide some reference for their investment behavior. Therefore, the research on the growth of the company has practical significance. On the basis of the theory of growth, this paper studies the growth of Xuefengshan Agricultural Group in Hunan, and gives the corresponding evaluation and suggestions according to the conclusion of the research on growth. This paper first reviews the relevant literature and theories on the growth of enterprises, and then, on the basis of this, analyzes the initial stage of Hunan Xuefengshan Agricultural Group's growth process. The growth characteristics and development strategy of the three stages of business integration development and comprehensive development are analyzed and introduced in detail. Secondly, the paper discusses two main growth modes of Hunan Xuefengshan Agricultural Group, that is, the development model of real estate and agricultural projects, and the integration model of agricultural base and warehousing logistics. Finally, the evaluation shows that the two growth models of Hunan Xuefengshan Agricultural Group can effectively adapt to the internal and external environment and make rational use of the group's internal resources to form a scale advantage. However, compared with some large-scale agricultural enterprises in the world, there are still some shortcomings. At the end of this paper, the countermeasures and suggestions on optimizing the growing environment of Hunan Xuefengshan Agricultural Group are given in the aspects of technology, brand construction and industrial layout.
【学位授予单位】：湖南农业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F324

【参考文献】