IT服务外包企业竞标成功因素分析
发布时间：2018-09-08 20:23
【摘要】：为了研究IT服务外包企业竞标成功因素,发挥企业竞争优势以适应市场需要的途径,以北京市IT服务外包企业为研究对象,通过问卷调查和数据分析,统计竞标成功和企业竞争优势的构成要素,归纳企业技术优势诸要素的构成模式,确定企业年龄与产品符合度成正相关的关系。通过聚类分析,发现不同国家来源的客户偏好选择不同年龄企业,但这只是一种表面现象,在其背后起重要影响作用的是产品符合度这一重要的竞标成功要素。最后结合定性分析和企业文化因素,提出了参考建议。
[Abstract]:In order to study the successful factors of competitive bidding of IT service outsourcing enterprises and the way of enterprises' competitive advantage to meet the needs of the market, taking Beijing IT service outsourcing enterprises as the research object, through questionnaire survey and data analysis, The factors of success in competitive bidding and competitive advantage of enterprises are counted, and the models of technological advantages of enterprises are summarized, and the positive correlation between the age of enterprises and the degree of conformity of products is determined. Through cluster analysis, it is found that customers from different countries prefer to choose enterprises of different ages, but this is only a superficial phenomenon, which plays an important role in the success of competitive bidding. Finally, combined with qualitative analysis and corporate culture factors, some suggestions are put forward.
【作者单位】： 北京联合大学管理学院;北京联合大学商务学院;
【基金】：北京市哲学社会科学规划项目:北京地区IT服务外包产业升级路径研究(项目编号:10BFJG404) 国家级、北京市服务外包人才培养模式创新实验区项目 北京市教育委员会项目:北京市IT服务外包企业风险管理与预警研究(项目编号:SM201111417006)
【分类号】：F719;F426.6
[Abstract]:In order to study the successful factors of competitive bidding of IT service outsourcing enterprises and the way of enterprises' competitive advantage to meet the needs of the market, taking Beijing IT service outsourcing enterprises as the research object, through questionnaire survey and data analysis, The factors of success in competitive bidding and competitive advantage of enterprises are counted, and the models of technological advantages of enterprises are summarized, and the positive correlation between the age of enterprises and the degree of conformity of products is determined. Through cluster analysis, it is found that customers from different countries prefer to choose enterprises of different ages, but this is only a superficial phenomenon, which plays an important role in the success of competitive bidding. Finally, combined with qualitative analysis and corporate culture factors, some suggestions are put forward.
【作者单位】： 北京联合大学管理学院;北京联合大学商务学院;
【基金】：北京市哲学社会科学规划项目:北京地区IT服务外包产业升级路径研究(项目编号:10BFJG404) 国家级、北京市服务外包人才培养模式创新实验区项目 北京市教育委员会项目:北京市IT服务外包企业风险管理与预警研究(项目编号:SM201111417006)
【分类号】：F719;F426.6
【参考文献】
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