ISO 9000认证对中国生产性服务企业绩效的影响

发布时间：2019-03-04 09:15

【摘要】：随着经济发展水平的提高和专业分工的逐步深入,企业内部服务的外部化使得生产性服务业开始出现,而世界经济服务化的趋势更是促进了其在全球范围内的快速发展。生产性服务业的发展代表着一国服务业的发展水平,也是引领制造业发展的风向标。与一般产业相比,生产性服务业具有高渗透性、高知识和技术密集的特征,由于对上下游产业的强大带动作用,生产性服务业已经成为经济结构优化和产业升级的重要助推,加快其健康发展具有重要意义。中国生产性服务业与制造业间缺乏活跃的关联互动,而且企业层面的运营也普遍存在着效率低效的问题。关联互动的不足在宏观层面上表现为制造业需求和生产性服务结构的不匹配,而在微观层面则表现为在信息不对称条件下交易信息传递无效导致资源错配的低效。因此,引入在理论上即可以降低信息不对称性,也能提升企业运营管理效率的ISO 9000认证成为生产性服务业的重要选择之一。研究生产性服务业中的ISO 9000认证对企业绩效的影响可以检验认证机制在中国经济环境下的效果,也能为理解当前市场环境下中国生产性服务业经营决策的扭曲提供新的视角。本文从中国生产性服务业的特点和ISO 9000认证机制的性质出发,深入分析了认证可能带来的成本和收益,并将成本收益间的互动关系引入认证对企业绩效影响的分析框架,进而结合该分析框架探究认证对生产性服务企业绩效的作用及其影响因素,并利用中国35个大型城市76686家生产性服务企业在2008年的横截面数据结合认监委网站上的认证信息进行实证研究。结果表明,ISO 9000认证显著提高了企业的销售收入,同时却降低了企业的运营效率和盈利能力,而生产性服务企业所在区域的市场化程度、所在行业的竞争程度及其服务的技术复杂程度都能对认证的企业绩效影响产生调节作用。最后,本文根据研究所得结论提出了相应的政策建议。
[Abstract]:With the improvement of the level of economic development and the deepening of professional division of labor, the externalization of internal services in enterprises makes the producer services appear, and the trend of world economic services promotes its rapid development in the global scope. The development of producer service industry represents the development level of service industry in a country, and it is also the vane to lead the development of manufacturing industry. Compared with ordinary industries, producer services have the characteristics of high permeability, high knowledge and technology-intensive. Due to their strong driving effect on upstream and downstream industries, producer services have become an important boost to the optimization of economic structure and the upgrading of industries. It is of great significance to accelerate its healthy development. There is a lack of active interaction between producer services and manufacturing in China, and there is also a widespread problem of efficiency and inefficiency in enterprise-level operations. The deficiency of relevance interaction is the mismatch between manufacturing demand and productive service structure at the macro level, while at the micro level, the ineffective transmission of transaction information under the condition of asymmetric information leads to the inefficiency of resource mismatch. Therefore, the introduction of ISO 9000 certification, which can not only reduce the information asymmetry but also improve the efficiency of enterprise operation and management, has become one of the important choices of producer service industry. The research on the effect of ISO 9000 certification in producer services on enterprise performance can test the effect of certification mechanism in China's economic environment, and provide a new perspective for understanding the distortions in China's producer service business decision-making under the current market environment. Based on the characteristics of producer services in China and the nature of ISO 9000 certification mechanism, this paper analyzes the possible costs and benefits of certification, and introduces the interaction between costs and benefits into the framework of analysis of the impact of certification on enterprise performance. Combined with the framework of this analysis, this paper explores the effect of certification on the performance of productive service enterprises and its influencing factors. Based on the cross-sectional data of 76686 productive service enterprises in 35 large cities of China in 2008 and the certification information on the website of the accreditation committee, an empirical study is carried out. The results show that the ISO 9000 certification significantly improves the sales revenue of the enterprise, but also reduces the operating efficiency and profitability of the enterprise, while the degree of marketization of the region where the productive service enterprise is located. The level of competition in the industry and the technical complexity of the services can regulate the impact of certification on corporate performance. Finally, based on the conclusions of the study, this paper puts forward the corresponding policy recommendations.
【学位授予单位】：大连理工大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：F719;F715.5

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