我国通信工程监理行业竞争研究

发布时间：2018-05-07 17:27

本文选题：通信工程 + 监理　；参考：《北京邮电大学》2014年硕士论文

【摘要】：研究目的我国通信工程监理行业的竞争越来越激烈,本文期望通过对相关理论的分析,并对国内通信工程监理行业竞争情况和态势的研究,对A公司在激烈的行业竞争中提升竞争力提供一定的对策,并为我国通信工程监理行业内的其他企业提供一定的借鉴。研究方法本文的研究方法主要包括研究架构、数据来源、分析方法等几个方面的内容。本文的研究架构主要基于通信工程监理行业的整体竞争情况,以及行业内企业竞争策略的分析,在对A公司的竞争情况进行分析后提出相A公司应采取的竞争策略和竞争保障。本文采取自行搜集整理、个案访谈法等方法对数据来源进行搜集。本文不仅通过对行业和A公司的竞争资料与数据进行整理,同时,通过采取个案访谈法,与七家监理公司公司经理进行访谈,以了解通信工程监理行业的竞争状况。并从人力资源、市场拓展、海外业务、项目管理、财务控制等多个方面进行了结构化的访谈,进而得知各家公司的竞争策略、竞争优势,然后辨别各家厂商在市场之中的市场地位,为A公司的竞争策略提供参考。在分析方法上,本文基于竞争策略、资源基础理论等相关理论文献的指导,对通信工程监理行业、A公司竞争情况等进行信息的搜集整理,并通过个案访谈法等方式获得实际资料,以更好的对A公司的竞争策略和保障措施提出相关的建议。研究结论本文通过研究,主要拥有下几个方面的结论： (1)我国通信工程建设监理行业基于我国3G、4G及相关领域的快速发展和持续大量的资金投入,市场前景好,但也吸引也越来越多的竞争者。行业竞争者通过强化运营商协同、拓展海外业务,强化通信业务的工程和技术管理实力,竞争中加强协作等提升自身竞争力。 (2)A公司积极通过拓展海外业务、实施ISO贯标和PMP认证、拓展咨询业务等提升竞争力,但A公司在甲级资质评级、专业化人才培养,三大运营商服务层面与深度等方面存在着较大的挑战,也是A公司需要持续改进的领域。 (3)A公司的应在通信建设监理、土建监理、信息系统监理等方面的人才培养与管理,以及财务与内控方面做好保障工作。研究意义理论意义：本文对竞争策略,监理行业竞争力等相关理论的文献进行了较为系统的归纳和总结,同时,通过对该行业和A公司的竞争情况进行分析,为相关的理论研究提升了一定的实践资料与数据来源,因此,本文的研究具有一定理论意义。实践意义：本研究基于中国通信建设行业即将开展4G建设的契机,详细分析了通信工程监理行业的竞争格局,能为行业监理公司发展提供参考,使监理企业加强自身核心竞争力建设。本文不仅为A公司提升竞争力提供了相应的建议,也为类似企业和行业竞争力的提升起到一定的借鉴作用。因此,本文的研究具有一定的实践意义。研究限制本文仅针对在通信工程监理行业发展的背景下,分析了以A公司为代表的通信工程监理竞争分析,范围有所局限,在未来的研究中,应继续对行业内企业在海外监理业务发展中存在的阻碍、困难等进行分析,并提出相应的对策,促进我国通信工程监理行业拓展海外市场。
[Abstract]:research objective
The competition of the telecommunication engineering supervision industry in our country is becoming more and more fierce. This article hopes to provide some countermeasures for the A company to improve its competitiveness in the fierce industry competition through the analysis of the related theories and the research on the competition situation and situation of the domestic communication engineering supervision industry, and provide the other enterprises in the telecommunication engineering supervision industry of our country. A certain reference.
research method
The research methods include research framework, data sources, analysis methods and so on.
The research framework of this paper is mainly based on the overall competition situation of the communication engineering supervision industry and the analysis of the enterprise competition strategy in the industry. After the analysis of the competition situation of A company, the competition strategy and competition guarantee which phase A company should be adopted is put forward.
This paper collects data sources by means of self collection and collation and case interview. This article not only collects the competition data and data of the industry and A company, but also interviews with seven supervision company managers by case interview method, in order to solve the competition situation of the communication engineering supervision industry and from the manpower. Resources, market expansion, overseas business, project management, financial control and many other aspects of structured interviews, and then the competition strategy, competitive advantage of each company, and then identify the market position of each manufacturer in the market, for the A company's competitive strategy for reference.
In the analysis method, based on the guidance of the related theories of competition strategy and resource based theory, this paper collects and collects the information of the communication engineering supervision industry, A company competition and so on, and obtains the actual data through the case interview method, so as to put forward the relevant suggestions to the competition strategy and the safeguard measures of the A company.
research conclusion
Through the study, this paper has the following conclusions:
(1) China's communication engineering construction supervision industry is based on the rapid development of 3G, 4G and related fields in China, which has a good market prospect, but also attracts more and more competitors. The industry competitors strengthen the cooperation of operators, expand the overseas business, strengthen the engineering and technical management strength of the communication business, and strengthen the competition. Collaboration and so on to improve your competitiveness.
(2) A company actively through expanding overseas business, implementing ISO and PMP certification, expanding the consulting business to enhance competitiveness, but A company in the grade a qualification rating, professional personnel training, the three major operators and depth of service and depth of challenges, is also the area of A company needs to continue to improve.
(3) A company should do well in personnel training and management of communication construction supervision, civil engineering supervision, information system supervision, and financial and internal control.
research meaning
Theoretical significance: This paper systematically summarizes and summarizes the literature of competition strategy, supervision industry competitiveness and other related theories. At the same time, through the analysis of the competition between the industry and A company, some practical data and data sources are promoted for the related theoretical research. Therefore, the research of this paper has a certain theoretical meaning. Righteousness.
Practical significance: Based on the opportunity of the construction of 4G in China's communications construction industry, the competition pattern of the communication engineering supervision industry is analyzed in detail. It can provide reference for the development of the industry supervision company and strengthen the construction of the core competitiveness of the supervision enterprises. This paper not only provides the corresponding suggestions for improving the competitiveness of A company, but also for the promotion of the competitiveness of the company. Therefore, the research in this paper is of practical significance.
Research Restrictions
In view of the background of the development of the telecommunication engineering supervision industry, this paper analyzes the competition analysis of the communication engineering supervision which is represented by A company, and the scope is limited. In the future research, we should continue to analyze the obstacles and difficulties in the development of overseas supervision business in the industry, and put forward the corresponding countermeasures to promote our country. The letter engineering supervision industry expands the overseas market.

【学位授予单位】：北京邮电大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F271;F626

【参考文献】