移动运营商营业网点效率优化问题探讨

发布时间：2018-05-23 23:18

  本文选题：移动运营商 + 营业网点　； 参考：《现代经济探讨》2015年03期

【摘要】：营业网点是移动运营商的核心资源,是服务客户、创造经济效益的主要平台。营业网点的效率是移动运营商效益的生命线,已成为衡量移动运营商可持续发展能力的重要指标。该文研究了移动运营商营业网点效率方面存在的问题,建立了评价营业网点效率的DEA模型与方法,分析比较各营业网点的效率,指出优化网点效率的目标与方向并提出对策建议。
[Abstract]:Business network is the core resources of mobile operators, is the main platform to service customers and create economic benefits. The efficiency of business network is the lifeline of the benefit of mobile operators, and has become an important index to measure the ability of sustainable development of mobile operators. This paper studies the problems existing in the efficiency of business outlets of mobile operators, establishes a DEA model and method for evaluating the efficiency of business outlets, and analyzes and compares the efficiency of business outlets. The aim and direction of optimizing network efficiency are pointed out and countermeasures and suggestions are put forward.
【作者单位】： 河海大学企业管理学院;南京审计学院工商管理学院;
【基金】：江苏省哲学社会科学基金项目“江苏省依托高新区培育战略性新兴产业新路径研究”(项目编号:12EYD016)阶段性成果
【分类号】：F626
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本文编号：1926783