江苏地市级电视台法制类节目的现状、问题与发展策略研究

发布时间：2018-06-06 23:15

本文选题：电视法制类节目 + 竞争　；参考：《南京艺术学院》2010年硕士论文

【摘要】： 本文以江苏省苏南、苏中、苏北六家地市级电视台的法制类节目作为研究对象,结合中央台和省级台的同类型节目进行多点调研,从发展背景、生存现状、存在问题、制约因素、对策等诸多方面入手,通过节目调查、问卷调查、网络调查、数据分析等多种方式,对江苏省地市级电视台法制类节目的整体情况进行系统的梳理分析,从而总结地市级电视台法制类节目的生存现状,归纳典型特征,探询地市级电视台法制类节目与中央台、省级卫视的差距和自身优势所在,并结合当前国际国内法制类节目的最新理念和模式,积极探索地市级电视台法制类节目的发展趋势和前进方向,提出当前形势下,地市级电视台法制类节目必须正视自身发展的存在问题和制约因素,走“创新化、本土化、服务化、合纵化”的跨越之路,才能更好地满足党和政府的舆论宣传需要和观众日益增长的精神文化需求,从最大程度上体现电视媒体的法制宣传教育引导功能,实现服务和谐社会建设的效益最大化。
[Abstract]:This paper takes the legal system programs of six prefectural and municipal TV stations in Jiangsu Province as the research object, combining with the same type of programs of CCTV and provincial stations to carry out multi-point investigation, from the development background, the survival status quo, the existing problems. Through program investigation, questionnaire investigation, network investigation, data analysis and so on, the author systematically combs and analyzes the overall situation of legal programs of prefecture-level TV stations in Jiangsu Province. In order to sum up the status quo of the existence of legal programs of prefecture-level TV stations, summarize the typical characteristics, inquire into the gap and advantages between the legal programs of prefecture-level TV stations and CCTV, and provincial satellite TV stations. Combined with the latest ideas and models of the current international and domestic legal programs, we actively explore the development trend and forward direction of the legal programs of prefecture-level television stations, and put forward the current situation. The legal programs of prefecture-level TV stations must face up to the existing problems and restrict factors of their own development, and take the stride road of "innovation, localization, service and integration". Only in order to better meet the needs of the Party and government public opinion propaganda and the increasing spiritual and cultural needs of the audience, to the greatest extent reflect the television media legal propaganda and education guidance function, to achieve the maximum benefit of the construction of a harmonious society.
【学位授予单位】：南京艺术学院
【学位级别】：硕士
【学位授予年份】：2010
【分类号】：G222.3

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