美学视域下的文化创意产业问题研究

发布时间：2018-03-11 21:48

本文选题：文化创意产业　切入点：创意　出处：《沈阳师范大学》2017年硕士论文　论文类型：学位论文

【摘要】：在大众文化和消费文化大行其道的今天,产业形态不断演变发展,产生了文化创意产业。文化创意产业首先来源于文化产业,文化产业立足于物质的生产和消费,是一种“商品形式的文化”。但文化创意产业寻求的是独特和创新,防止毫无创意性的批量复制。马克思主义美学对现实性的终极关怀,让我们不能不对当下社会出现的这种新生产业进行理论思考。本文用美学的角度和观点对创意产业进行现实和理论研究,从理论上作出概括和总结,突出用审美、艺术和创意,按照经济规律和消费规律对文化创意产业的引领功能,正是本论文选题的目的。本文借鉴了有关大众文化、艺术设计、经济规律的研究成果,运用了文献法、学科交叉分析法、理论联系实际等研究方法,对美学视域中的文化创意产业规律问题进行研究。审美是对现实的超越和引领。美学视域中的文化创意产业,从产业和文化两方面着眼。产业,强调的是经济规律,但是目前来看产业化的倾向十分明显;文化,强调的是审美规律。首先,我们要凸显的是超越现实的、引领现实的审美的境界。而文化创意更多注重的是哲学美学视域下的精神内涵,对应的是审美文化和创意精神。其次,我们需要的是有时代性、民族性、普世性的创意,是创意结合审美创造的过程,而不是单一量产的产品。最终要遵循文化艺术的规律,形成一种审美文化,不是将文化产业化,而是要用文化艺术来感染这个产业。本文的落脚点为研讨我们的文化创意产业出现的问题,突出马克思主义美学的实践指导功能。因此,在明确文化创意产业的概念和旨向后,从审美的引领、创造性、超越性、传播的多样性五个方面阐述了文化创意产业的审美之维。同时,从应该按照美的规律塑造、时代审美特性、民族审美风格三个方面创建文化创意产业的理想样式。
[Abstract]:In today's popular culture and consumer culture, the industrial form is constantly evolving and developing, resulting in cultural and creative industries. Cultural and creative industries first come from cultural industries, and cultural industries are based on material production and consumption. Is a "commodity form of culture." but the cultural and creative industries seek to be unique and innovative, to prevent the creation of uncreative batch replications.The ultimate concern of Marxist aesthetics for reality, Let us not fail to think theoretically about this new industry that has emerged in the present society. In this paper, we use the angle and viewpoint of aesthetics to carry out realistic and theoretical research on creative industry, summarize and summarize it in theory, and highlight the use of aesthetics, art and creativity. The purpose of this thesis is to guide the cultural and creative industries according to the laws of economy and consumption. This paper draws lessons from the research results of popular culture, art design and economic law, and applies the literature method and interdisciplinary analysis method. Combining theory with practice and other research methods, this paper studies the law of cultural creative industry in the field of aesthetics. Aesthetics is the transcendence and guidance of reality. The cultural and creative industry in aesthetic horizon is based on industry and culture. The emphasis is on economic law, but at present the tendency of industrialization is very obvious; culture, emphasis on aesthetic law. First of all, what we want to highlight is beyond reality. To guide the aesthetic realm of reality. What cultural creativity pays more attention to is the spiritual connotation in the field of philosophical aesthetics, corresponding to aesthetic culture and creative spirit. Secondly, what we need is the creativity of times, nationality and universality. It is a process of creative combination with aesthetic creation, rather than a single mass production product. Ultimately, we should follow the laws of culture and art, and form an aesthetic culture, not to industrialize culture. Instead, we should infect this industry with culture and art. The purpose of this paper is to study the problems in our cultural and creative industries and to highlight the practical guiding function of Marxist aesthetics. Therefore, after defining the concept and purpose of cultural and creative industries, This paper expounds the aesthetic dimension of cultural and creative industries from five aspects of aesthetic guidance, creativity, transcendence and diversity of communication. At the same time, the aesthetic characteristics of the times should be shaped according to the laws of beauty. Three aspects of national aesthetic style to create the ideal style of cultural and creative industries.
【学位授予单位】：沈阳师范大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G124;B83-0

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