基于超网络SBM模型的邮轮公司效率评价
发布时间：2018-10-12 10:39
【摘要】：将邮轮公司效率分为运营阶段效率和销售阶段效率两阶段模型,应用超网络SBM模型评价2005—2014年世界三大邮轮公司——嘉年华邮轮公司、皇家加勒比邮轮公司和云顶香港公司的总效率和分阶段效率.结果表明:2005—2014年,邮轮公司的总效率基本呈上升趋势;销售效率高于运营效率,但运营效率对总效率的影响更大.最后,从投入产出角度对邮轮公司提出相关建议.
[Abstract]:The efficiency of cruise companies is divided into two stages: the operational efficiency and the sales efficiency. Using the supernetwork SBM model, the paper evaluates the world's three largest cruise companies, Carnival Cruise Company, from 2005 to 2014. Total efficiency and phased efficiency of Royal Caribbean Cruise and Yunding Hong Kong. The results show that from 2005 to 2014, the total efficiency of cruise companies is on the rise, the sales efficiency is higher than the operational efficiency, but the operational efficiency has a greater impact on the total efficiency. Finally, from the point of view of input and output, the paper puts forward the relevant suggestions to the cruise company.
【作者单位】： 大连海事大学综合交通运输协同创新中心;大连海事大学交通运输管理学院;东南大学经济管理学院;
【基金】：国家自然科学基金资助项目(71271034;71672016) 长江学者和创新团队发展计划(IRT13048) 辽宁省高校创新团队支持计划(LT2013011) 交通运输部交通软科学项目(2013-322-225-240) 辽宁省高等教育内涵发展专项资金资助项目(20110117201;20110116102)
【分类号】：F551;F591
，
本文编号：2265806
[Abstract]:The efficiency of cruise companies is divided into two stages: the operational efficiency and the sales efficiency. Using the supernetwork SBM model, the paper evaluates the world's three largest cruise companies, Carnival Cruise Company, from 2005 to 2014. Total efficiency and phased efficiency of Royal Caribbean Cruise and Yunding Hong Kong. The results show that from 2005 to 2014, the total efficiency of cruise companies is on the rise, the sales efficiency is higher than the operational efficiency, but the operational efficiency has a greater impact on the total efficiency. Finally, from the point of view of input and output, the paper puts forward the relevant suggestions to the cruise company.
【作者单位】： 大连海事大学综合交通运输协同创新中心;大连海事大学交通运输管理学院;东南大学经济管理学院;
【基金】：国家自然科学基金资助项目(71271034;71672016) 长江学者和创新团队发展计划(IRT13048) 辽宁省高校创新团队支持计划(LT2013011) 交通运输部交通软科学项目(2013-322-225-240) 辽宁省高等教育内涵发展专项资金资助项目(20110117201;20110116102)
【分类号】：F551;F591
，
本文编号：2265806
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