微信使用对藏、汉族大学生社会资本影响的对比研究
发布时间：2018-10-10 07:33
【摘要】：移动社交媒体微信的出现改变了人们的人际交往模式,也为信息传播提供了新的渠道。微信在大学生群体中的迅速流行,使微信成为大学生扩大交友和维持人际的重要工具,并成为他们寻求社会支持和社会资源的平台,为用户使用、获取个人社会资本提供了新途径。微信在藏区的普及使藏区人民接受信息的习惯、行为和需求发生了巨大变化。在上世纪九零年代中期出生、成长于新媒体时代的藏族大学生成为藏区具有代表性的群体。这些藏族大学生接受高等教育,并拥有和他们的父辈全然不同的媒介环境。移动社交媒体和智能手机伴随着他们成长,并深刻影响他们的交往模式和思想方式。与此同时,随着藏区基础设施建设的不断完善,教育资源逐渐平均分布,越来越多的汉族学生选择到藏区的大学接受教育。这些汉族大学生作为外来人口,他们在媒介使用和媒介需求上与当地的藏族大学生有哪些差异?由于成长环境、教育背景、人文习俗的差异较大,他们的微信使用行为对社会资本的影响与当地藏族大学生有何区别?产生这些区别的原因是什么?藏族大学生作为藏区发展至关重要的储备人才,受互联网影响显著而深远,他们的社会资本情况很值得研究,汉族大学生使用移动社交媒体的时间更长并且能够将地理环境因素作为考察范围之一,因此本文同时选取藏族大学生和在藏区上大学的汉族大学生作为研究对象。现有的社会资本理论不能完全适用于移动互联网,已有的针对互联网用户的社会资本研究缺乏针少数民族大学生群体和与其他群体的对比研究。因此本研究具有较强的理论和现实意义。本文依据传播学、社会学理论,从社会资本理论的结构、认知、关系三个维度出发,通过对比藏族与汉族大学生的微信使用行为的四个变量──使用强度、依赖程度、人际互动程度、好友规模与人口统计学的相关特征,探索藏族大学生的社会资本状况。本研究基于前后两次对四川民族学院的田野调查,采用问卷调查法和半结构访谈法,在实地调研的基础上对藏族大学生社会资本掌握情况进行研究。研究发现:在使用程度上,藏族大学生的使用强度、依赖程度和好友基数上远远超过汉族。在人际互动上,藏族大学生交友广泛,愿意和陌生好友打交道,汉族大学生则更倾向于和自己在现实生活中的微信好友聊天,对陌生好友持怀疑态度。在社会资本的获取上,藏族大学生比汉族大学生获得更多弱连接,汉族大学生使用微信则主要用来维系和强化自己的强连接;藏族大学生比汉族大学生的社会信任程度高,获得更多关系社会资本;在认知社会资本方面两族大学生都更倾向于和与自己同族群的好友联系。微信使用增强了两族大学生的自我认同,让他们加入了更多的圈子,却没有减少族群偏差。另外,不同族群的传统文化仍在微信上影响着用户的微信使用行为。
[Abstract]:The emergence of mobile social media WeChat has changed people's interpersonal communication mode and provided a new channel for information dissemination. The rapid popularity of WeChat among college students makes WeChat become an important tool for college students to make friends and maintain interpersonal relationships, and a platform for them to seek social support and social resources for the use of users. Access to individual social capital provides a new way. The popularity of WeChat has changed people's habits, behaviors and needs of receiving information. Tibetan college students, who were born in the middle of 1990s and grew up in the new media era, have become a representative group in Tibetan area. These Tibetan college students receive higher education and have a completely different media environment from their parents. Mobile social media and smartphones grow as they grow and profoundly influence how they interact and think. At the same time, with the continuous improvement of infrastructure construction and the distribution of educational resources, more and more Han Chinese students choose to receive education in Tibetan universities. As a foreign population, what are the differences between these Han nationality college students and local Tibetan college students in media use and media demand? Because of the great differences in the growing environment, educational background and humanistic customs, what is the difference between their WeChat use behavior and the local Tibetan college students' social capital? What are the reasons for these differences? Tibetan college students, as reserve talents of vital importance for the development of Tibetan areas, are significantly and profoundly affected by the Internet. Their social capital situation is worth studying. Han university students use mobile social media for a longer time and can take geographical factors as one of the scope of study. So this paper selects both Tibetan college students and Han university students in Tibetan area as the research object. The existing theory of social capital can not be fully applied to mobile Internet, and the existing research on social capital for Internet users lacks the comparative study of minority college students and other groups. Therefore, this study has strong theoretical and practical significance. Based on the theories of communication and sociology, from the three dimensions of structure, cognition and relationship of social capital theory, this paper compares the four variables of WeChat use behavior of Tibetan and Han nationality college students-the intensity of use, the degree of dependence. To explore the social capital status of Tibetan college students, the degree of interpersonal interaction, the scale of friends and the related characteristics of demographics. Based on the field investigation of Sichuan Institute for nationalities before and after, the paper studies the social capital of Tibetan college students on the basis of field investigation by questionnaire survey and semi-structure interview. The results showed that the use intensity, dependence and friend base of Tibetan college students were much higher than that of Han nationality. In interpersonal interaction, Tibetan college students make friends widely and are willing to deal with unfamiliar friends, while Han students tend to chat with their WeChat friends in real life and hold a skeptical attitude towards strange friends. In terms of the acquisition of social capital, Tibetan college students get more weak connections than Han students, while Han students use WeChat mainly to maintain and strengthen their strong connections, Tibetan college students have a higher degree of social trust than Han students. In the aspect of cognitive social capital, college students of both communities are more inclined to contact with their friends of the same group. WeChat's use has strengthened the self-identity of college students from both communities, allowing them to join more circles without reducing ethnic biases. In addition, the traditional culture of different ethnic groups still affects the user's WeChat behavior on WeChat.
【学位授予单位】：电子科技大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G645.5;G206
本文编号：2261174
[Abstract]:The emergence of mobile social media WeChat has changed people's interpersonal communication mode and provided a new channel for information dissemination. The rapid popularity of WeChat among college students makes WeChat become an important tool for college students to make friends and maintain interpersonal relationships, and a platform for them to seek social support and social resources for the use of users. Access to individual social capital provides a new way. The popularity of WeChat has changed people's habits, behaviors and needs of receiving information. Tibetan college students, who were born in the middle of 1990s and grew up in the new media era, have become a representative group in Tibetan area. These Tibetan college students receive higher education and have a completely different media environment from their parents. Mobile social media and smartphones grow as they grow and profoundly influence how they interact and think. At the same time, with the continuous improvement of infrastructure construction and the distribution of educational resources, more and more Han Chinese students choose to receive education in Tibetan universities. As a foreign population, what are the differences between these Han nationality college students and local Tibetan college students in media use and media demand? Because of the great differences in the growing environment, educational background and humanistic customs, what is the difference between their WeChat use behavior and the local Tibetan college students' social capital? What are the reasons for these differences? Tibetan college students, as reserve talents of vital importance for the development of Tibetan areas, are significantly and profoundly affected by the Internet. Their social capital situation is worth studying. Han university students use mobile social media for a longer time and can take geographical factors as one of the scope of study. So this paper selects both Tibetan college students and Han university students in Tibetan area as the research object. The existing theory of social capital can not be fully applied to mobile Internet, and the existing research on social capital for Internet users lacks the comparative study of minority college students and other groups. Therefore, this study has strong theoretical and practical significance. Based on the theories of communication and sociology, from the three dimensions of structure, cognition and relationship of social capital theory, this paper compares the four variables of WeChat use behavior of Tibetan and Han nationality college students-the intensity of use, the degree of dependence. To explore the social capital status of Tibetan college students, the degree of interpersonal interaction, the scale of friends and the related characteristics of demographics. Based on the field investigation of Sichuan Institute for nationalities before and after, the paper studies the social capital of Tibetan college students on the basis of field investigation by questionnaire survey and semi-structure interview. The results showed that the use intensity, dependence and friend base of Tibetan college students were much higher than that of Han nationality. In interpersonal interaction, Tibetan college students make friends widely and are willing to deal with unfamiliar friends, while Han students tend to chat with their WeChat friends in real life and hold a skeptical attitude towards strange friends. In terms of the acquisition of social capital, Tibetan college students get more weak connections than Han students, while Han students use WeChat mainly to maintain and strengthen their strong connections, Tibetan college students have a higher degree of social trust than Han students. In the aspect of cognitive social capital, college students of both communities are more inclined to contact with their friends of the same group. WeChat's use has strengthened the self-identity of college students from both communities, allowing them to join more circles without reducing ethnic biases. In addition, the traditional culture of different ethnic groups still affects the user's WeChat behavior on WeChat.
【学位授予单位】：电子科技大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：G645.5;G206
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