格林融熙大厦建设项目可行性研究分析

发布时间：2018-01-21 18:03

本文关键词： 房地产开发项目可行性研究成本经济效益　出处：《南京理工大学》2013年硕士论文　论文类型：学位论文

【摘要】：在目前的房地产市场条件下,成本竞争是各企业重要的竞争手段,而对房地产开发项目的可行性进行有效的分析,是企业获得利润的保证,直接影响企业的经济效益。如何加强开发项目可行性研究,提高企业效益,无论是理论界还是在实践中都作了许多有益的探索。在以往的开发项目可行性研究中,由于调查研究不全面、深度不够、论据不足,导致研究精度不准确、投资估算偏差大,使得房地产开发项目可行性研究得到的结果出现很大的偏差。本论文在分析房地产开发项目可行性研究的基础上,运用项目管理理论、控制理论和经济分析与测算理论,并借鉴国内外在实际操作中的项目可行性研究和分析的基本经验,在开发项目的可行性研究报告编写和论证中引入了更加理性和全面的分析；从项目可行性研究工作的职能机构、要素、过程和信息化集成等四个方面构建了工程可行性研究体系,明确了该体系运行的原则,并动态地分析了开发项目可行性研究的运行过程；通过国内外可行性研究模式的的对比分析,提出了适合本土开发项目可行性研究过程中亟待处理的实际问题,并阐述了运用项目分析和工程设计原理解决该问题的可行性研究模式；最后,以格林融熙国际大厦项目为案例对项目的可行性研究管理进行了检验并对郑州市场数据和格林融熙国际大厦项目本身盈利能力进行了分析。本论文对格林融熙国际大厦项目的研究为现阶段工程建设领域可行性研究存在的问题提供比较全面、系统的理论体系和分析方法,为有效解决建设领域后期成本失控问题提供了思路,把握可行性研究管理的思想对于处理我国工程建设领域众多现实问题具有重要的指导意义。
[Abstract]:In the current real estate market conditions, the cost of each enterprise competition is an important means of competition, and the feasibility of real estate development projects for effective analysis, is the enterprise profit guarantee, directly affect the economic efficiency of enterprises. How to strengthen the project feasibility study, improve the efficiency of the enterprise, whether in theory or in in practice have made many beneficial exploration. In the feasibility study of past development project, because the investigation is not comprehensive, not enough depth, insufficient arguments, result in inaccurate precision, investment estimation bias, great deviation makes the emergence of real estate development project feasibility study results.
Based on the analysis of feasibility study of real estate development projects, the use of project management theory, control theory and economic analysis and calculation theory, and drawing lessons from the basic experience at home and abroad in the actual operation of the project feasibility study and analysis, a more rational and comprehensive analysis is introduced in the feasibility study report of development project preparation and demonstration from the functional elements; organization, project feasibility research, process and information integration and other four aspects of the construction of the project feasibility study system, the operation of the system principle, and dynamic analysis of the operation process of feasibility research and development project; through the comparative study on the feasibility of the mode at home and abroad of the analysis, put forward the actual problems suitable for the local development project feasibility study process, and expounds the application of project analysis and design to solve the engineering principle The feasibility research mode of the problem is discussed. Finally, the feasibility study management of the project is tested with the case of Green's Hefei International Building. The profitability of Zhengzhou's market data and Green's fusion project is analyzed.
The research on Green Rong Xi International Building project exists for the feasibility study stage in the field of construction to provide more comprehensive, system theory and system analysis method, provides a way to solve the construction field post cost control, grasp the feasibility study of management thought has important guiding significance for the treatment of many realistic problems in the field of engineering the construction of our country.

【学位授予单位】：南京理工大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：TU71

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