千舟湾项目进度管理与风险评估研究
发布时间：2018-10-05 13:49
【摘要】：随着国家GDP快速增长和人民生活水平的进一步提高，闲暇时间的增多，生活方式也在改变，城市的白领及金领，特别是一些富裕人口对旅游休闲生活的追逐，加之国内旅游环境的改观，由旅游导致的经济带动力量正在不断升温。而且国内旅游市场前景广阔，潜力巨大，，同时伴随着国内旅游配套基础设施和服务设施的进一步完善，旅游地产正成为当前国内流行生活旅游方式，旅游产业也是国家GDP增长贡献也越来越大。针对这些特点，中信地产公司根据国内形势涉足海南旅游市场。千舟湾项目是公司在海南第一个旅游项目，在公司从未涉足旅游项目的前提下，加之近年来国家对房地产市场宏观调控政策的不断加强，旅游地产是或有需求，通过购买者的欲望也是感性认知决定购买，所有项目抓住发展机遇对项目现金流非常重要，对项目的开发进度管理及投资风险评估研究就成了公司决策层一个重要课题。 本文首先对项目管理的理论和方法进行了介绍，然后从千舟湾项目的市场方面、外部区域建设条件、开发进度、财务分析等角度分析了该项目的可行性。基于这些分析，本文制定了千舟湾项目的管理计划，并对该项目进行了详细的财务和风险分析。研究结论表明：该项目市场前景好，建设是必要的，建设方案在技术上是可以实现的，经济上可为投资者带来良好回报。 本文对于探索千舟湾项目开发投资风险，以及公司在整个海南博鳌区域开发投资风险有积极的实践意义，同时也有利于公司将项目管理的方法应用到海南市场旅游地产项目的分析上。 本文选取了千舟湾项目进度管理与风险评估作为研究对象，围绕公司在海南房地产开发探索新的模式，同时也是我国在旅游地产开发普遍研究重点。根据我国目前的国情下对旅游地产开发管理中出现的问题及管理现状，运用相关管理的理论知识，作了深入分析并提出解决方案。
[Abstract]:With the rapid growth of national GDP and the further improvement of people's living standard, as well as the increase of leisure time, the way of life is also changing. The white-collar and golden collar of the city, especially the pursuit of tourism and leisure life by some rich people, Combined with the improvement of domestic tourism environment, the economic driving force caused by tourism is heating up. Moreover, the domestic tourism market has a broad prospect and great potential. At the same time, with the further improvement of domestic tourism supporting infrastructure and service facilities, tourism real estate is becoming a popular way of life tourism in China. Tourism industry is also a national GDP growth contribution is also increasing. In view of these characteristics, CITIC Real Estate Company set foot in Hainan tourism market according to the domestic situation. The Qianzhou Bay project is the company's first tourism project in Hainan. Under the premise that the company has never set foot in tourism projects, coupled with the continuous strengthening of the state's macroeconomic regulation and control policies on the real estate market in recent years, tourism real estate is a contingent demand. The desire of buyers is also decided by perceptual cognition. It is very important for the cash flow of the project to seize the development opportunity for all projects. The research on project development schedule management and investment risk assessment has become an important topic in the decision-making level of the company. This paper first introduces the theory and method of project management, and then analyzes the feasibility of the project from the aspects of market, construction conditions, development schedule and financial analysis of Qianzhou Bay project. Based on these analyses, this paper makes the management plan of Qianzhou Bay project, and carries on detailed financial and risk analysis to the project. The research results show that the market prospect of the project is good, the construction is necessary, the construction scheme can be realized technically, and the economic return can be good for the investors. This paper has positive practical significance for exploring the investment risk of Qianzhou Bay project development and the company's investment risk in the whole Boao area of Hainan. At the same time, it is helpful for the company to apply the method of project management to the analysis of Hainan market tourism real estate project. This paper selects the project schedule management and risk assessment of Qianzhou Bay as the research object, and explores a new model around the company's real estate development in Hainan, which is also the focus of our country's tourism real estate development. According to the current situation of our country, this paper makes a thorough analysis of the problems in the development and management of tourism real estate and the present situation of the management, and makes a thorough analysis and puts forward the solutions by using the theory knowledge of the related management.
【学位授予单位】：电子科技大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F299.233.4
本文编号：2253638
[Abstract]:With the rapid growth of national GDP and the further improvement of people's living standard, as well as the increase of leisure time, the way of life is also changing. The white-collar and golden collar of the city, especially the pursuit of tourism and leisure life by some rich people, Combined with the improvement of domestic tourism environment, the economic driving force caused by tourism is heating up. Moreover, the domestic tourism market has a broad prospect and great potential. At the same time, with the further improvement of domestic tourism supporting infrastructure and service facilities, tourism real estate is becoming a popular way of life tourism in China. Tourism industry is also a national GDP growth contribution is also increasing. In view of these characteristics, CITIC Real Estate Company set foot in Hainan tourism market according to the domestic situation. The Qianzhou Bay project is the company's first tourism project in Hainan. Under the premise that the company has never set foot in tourism projects, coupled with the continuous strengthening of the state's macroeconomic regulation and control policies on the real estate market in recent years, tourism real estate is a contingent demand. The desire of buyers is also decided by perceptual cognition. It is very important for the cash flow of the project to seize the development opportunity for all projects. The research on project development schedule management and investment risk assessment has become an important topic in the decision-making level of the company. This paper first introduces the theory and method of project management, and then analyzes the feasibility of the project from the aspects of market, construction conditions, development schedule and financial analysis of Qianzhou Bay project. Based on these analyses, this paper makes the management plan of Qianzhou Bay project, and carries on detailed financial and risk analysis to the project. The research results show that the market prospect of the project is good, the construction is necessary, the construction scheme can be realized technically, and the economic return can be good for the investors. This paper has positive practical significance for exploring the investment risk of Qianzhou Bay project development and the company's investment risk in the whole Boao area of Hainan. At the same time, it is helpful for the company to apply the method of project management to the analysis of Hainan market tourism real estate project. This paper selects the project schedule management and risk assessment of Qianzhou Bay as the research object, and explores a new model around the company's real estate development in Hainan, which is also the focus of our country's tourism real estate development. According to the current situation of our country, this paper makes a thorough analysis of the problems in the development and management of tourism real estate and the present situation of the management, and makes a thorough analysis and puts forward the solutions by using the theory knowledge of the related management.
【学位授予单位】：电子科技大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F299.233.4
【参考文献】
相关期刊论文 前2条
1 董黎明;城市化与住房问题[J];国外城市规划;2001年03期
2 陈广言;深圳房地产市场疲软因由析[J];中外房地产导报;1996年09期
本文编号：2253638
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