基于可拓学和改进型BSC的中国电信公司绩效评价体系研究
发布时间:2018-05-08 16:38
本文选题:改进型平衡计分卡 + 可拓学 ; 参考:《江西理工大学》2013年硕士论文
【摘要】:中国电信公司作为电信行业的主力军之一,对我国经济的迅速发展起着关键示范和引领作用。随着3G新兴行业的快速发展,中国电信公司在其竞争环境应对机制上也充满着机遇和挑战。其竞争力的提高不仅有利于自身市场经济地位的提升,同时在一定程度上也影响着整个国家经济的发展趋势。一个完善的绩效评价考核体系则会促进中国电信公司动态的良性发展,而新的战略背景下,原有的中国电信公司绩效评价体系或多或少的已经不能完全适应这一特征,因此需要对其绩效评价体系进行优化改进,以使其更好反映电信公司真实全面的绩效情况。 本文首先一方面结合相关理论文献资料对中国电信公司的绩效评价情况进行归纳阐述,另一方面综合分析现有的平衡计分卡体系实际运用中所存在的不足之处,表明了本文研究的意义和重要性。同时根据这些缺陷对原有平衡计分卡体系进行优化改进,从财务、客户、内部、公共利益、联系协作以及学习成长六个维度来重新构建中国电信公司的绩效评价体系,突出相对于原有评价体系的优势之处, 其次,,本文通过构建改进型平衡计分卡体系,找出影响中国电信公司绩效的主要因素,并找出关键评价指标。同时采用可拓学的基本原理,改进了传统评价方法的不足,另外对可拓模型关联度函数的补充和优化,实现了对电信公司绩效的动态评估。 最后,通过中国电信HZ电信分公司的具体案例,根据可拓学原理和改进型平衡计分卡体系来说明其绩效状况,并证明和检验模型的合理性和有用性。
[Abstract]:As one of the main forces of telecom industry, China Telecom Company plays a key role in demonstrating and leading the rapid development of China's economy. With the rapid development of 3G emerging industry, China Telecom Company is full of opportunities and challenges in its competitive environment. The improvement of its competitiveness is not only conducive to the promotion of its market economy status, but also to a certain extent affects the development trend of the whole country's economy. A perfect performance appraisal system will promote the dynamic and benign development of China Telecom Company, but under the new strategic background, the original performance evaluation system of China Telecom Company has been more or less unable to fully adapt to this characteristic. Therefore, it is necessary to optimize and improve the performance evaluation system in order to better reflect the real and comprehensive performance of telecom companies. On the one hand, this paper summarizes and expounds the performance evaluation of China Telecom Company in combination with relevant theoretical literature, on the other hand, comprehensively analyzes the shortcomings of the existing balanced Scorecard system in its practical application. It shows the significance and importance of this paper. At the same time, according to these defects, the original balanced Scorecard system is optimized and improved to reconstruct the performance evaluation system of China Telecom from the financial, customer, internal, public interest, contact and collaboration and learning and growth dimensions. Highlighting the advantages over the original evaluation system, Secondly, by constructing the improved balanced Scorecard system, we find out the main factors that affect the performance of China Telecom Company and find out the key evaluation index. At the same time, the basic principle of extension theory is used to improve the shortcomings of traditional evaluation methods. In addition, the correlation function of extension model is supplemented and optimized, and the dynamic evaluation of telecom company performance is realized. Finally, according to the extension principle and the improved balanced Scorecard system, the performance of HZ Telecom Branch of China Telecom is illustrated, and the rationality and usefulness of the model are proved and tested.
【学位授予单位】:江西理工大学
【学位级别】:硕士
【学位授予年份】:2013
【分类号】:F275;F626
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