互联网舆情政策文本量化研究:2009-2016

发布时间：2018-06-05 14:12

本文选题：互联网舆情 + 舆情政策　；参考：《情报杂志》2017年03期

【摘要】：[目的/意义]互联网舆情政策已经成为政府机构实现网络舆情治理规范化和制度化、提升网络舆情治理效能的重要工具。通过研究互联网舆情政策文件可以考察政府部门在网络舆情治理实践中的行为策略。[方法/过程]以关键词检索的方式在百度和谷歌搜集公开可得的互联网舆情政策文本,最终获得215个有效样本,并进行内容分析和软件分析。[结果/结论]研究发现:政府机构在2009年就已经颁布政策文件,2012年呈现爆发式增长;大多数政策文件未明确界定网络舆情的概念;政策发布机构以地市级和县级政府机构为主;政策文件以通知和办法为主;处置、管理和应对是常见的政策主题词;"维稳"思维仍是主导,但少数强调舆情的民意属性;大多数政策文件未规定回应时限,不过在工作原则层面突出时效性和责任归属;工作机制层面,资金保障和工作激励机制被提及较少,处置、人力资源保障、问责、领导小组等是关注重点。
[Abstract]:[purpose / significance] Internet public opinion policy has become an important tool for government institutions to standardize and institutionalize the governance of network public opinion and to improve the effectiveness of network public opinion governance. By studying the policy documents of Internet public opinion, we can investigate the behavior strategies of government departments in the practice of Internet public opinion governance. [method / process] collect open and available Internet public opinion policy texts in Baidu and Google by keyword retrieval, and finally obtain 215 valid samples, and carry out content analysis and software analysis. [results / conclusions] the study found that government agencies had already issued policy documents in 2009 and showed explosive growth in 2012; most policy documents did not clearly define the concept of online public opinion; The policy issuing institutions are prefecture-level and county-level government agencies; the policy documents are mainly notices and methods; the disposal, management and response are common policy themes; the thinking of "maintaining stability" is still dominant, but a few emphasize the public opinion attribute of public opinion; Most policy documents do not set time limits for responses, but highlight timeliness and accountability at the working principle level; at the working mechanism level, financial security and job incentive mechanisms are less mentioned, disposal, human resources security, accountability, Leading groups, etc., are the focus of attention.
【作者单位】：西安交通大学新闻与新媒体学院;西安交通大学马克思主义学院;
【基金】：国家社会科学基金项目“社会化媒体与政治生态协同发展研究”(编号:14BXW052) 陕西省软科学项目“‘一带一路’视角下陕西区域文化传播策略研究”(编号:2016KRM028)
【分类号】：C913.4

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