基于人性化的房地产内部布局因素研究

发布时间：2018-03-16 06:27

本文选题：大型综合房地产　切入点：人因工程学　出处：《中北大学》2014年硕士论文　论文类型：学位论文

【摘要】：随着经济的迅速发展，房地产行业竞争日益激烈，行业中一些细节的因素已经越来越多的被人们所重视及关注，小区内的布局因素是房地产行业下必然的产物，其人性化在房地产行业中的表现也愈发明显。近年来，我们了解到房地产行业快速发展越来越倾向于人性化这项指标。从人性化的角度，弄清楚到底有哪些因素对房地产内部布局有影响，，并且对其的影响程度如何，对于房地产后续的的发展而言是十分必要的。本文使用文献分析和实证研究的方法从人性化的角度分析房地产内部布局的影响因素，并提出测量模型，进而为房地产开发企业提出建议。首先，本文在研究国内外经典文献的基础之上，以平遥县具体小区为研究对象，通过介绍小区的基本概况、平面布局图，归纳总结了房地产内部布局的影响因素和评价指标，进而提出了相关假设。其次，本文从人性化的角度，根据房地产内部布局的影响因素设计了调查问卷，并进行了统计调查。接下来，本文使用SPSS17.00对数据进行了描述性统计分析、信度和效度分析，运用LISREL8.70对数据进行验证性因子分析，构建结构方程模型来验证基于人性化的角度得出内部布局的影响因素有空间因素、景观因素、微环境因素，并得出这三者均为影响因素，其中空间因素的影响最显著。最后，根据研究得出的结论为大型房地产的后续开发提供参考建议。
[Abstract]:With the rapid development of economy, the competition of real estate industry is becoming more and more fierce, the factors of some details in the industry have been paid more and more attention to, the layout factor in the district is the inevitable product under the real estate industry. In recent years, we have learned that the rapid development of the real estate industry is increasingly inclined to humanize this indicator. It is necessary for the subsequent development of real estate to find out what factors have influence on the internal layout of real estate and how it affects it. This paper uses the methods of literature analysis and empirical research to analyze the influencing factors of the interior layout of real estate from the point of view of humanization, and puts forward the measurement model, and then puts forward some suggestions for the real estate development enterprises. On the basis of studying the classical literature at home and abroad, taking Pingyao County as the research object, this paper summarizes the influencing factors and evaluation indexes of the interior layout of real estate by introducing the basic situation of the district and the plan layout map. Then put forward the relevant hypotheses. Secondly, this paper designed a questionnaire according to the factors affecting the internal layout of real estate, and carried out a statistical survey. Then, this paper used SPSS17.00 to carry out descriptive statistical analysis of the data. Reliability and validity analysis, using LISREL8.70 to verify the data factor analysis, building a structural equation model to verify the impact of the internal layout based on the perspective of space factors, landscape factors, micro-environmental factors, It is concluded that these three factors are all influential factors, among which the spatial factor is the most significant one. Finally, according to the conclusion of the study, the paper provides some suggestions for the further development of large real estate.
【学位授予单位】：中北大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：TU984.12

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