创宏公司项目人力资源精细化管理研究

发布时间：2018-05-07 08:15

本文选题：房地产 + 项目人力资源管理　；参考：《兰州大学》2013年硕士论文

【摘要】：房地产行业作为我国国民经济的重要支柱行业之一,在近年来受到国际经济危机以及国内宏观调控政策加紧的双重影响下,生存环境恶劣化。房地产企业要在此大环境中取得持续发展并寻求市场地位的巩固,就必须要从企业自身的管理体制入手,加强自身的风险抗御能力,增强自身的管理控制能力。其中,作为房地产企业的重要工作模块——项目管理的优化显得尤为重要。纵观目前国内房地产龙头企业,无一不在项目管理上拥有过人的优势和实力。但终究来说,决定项目管理成效高低的最重要因素是人的因素,人是项目设计、开发与推进的主体,因此,项目人力资源管理可以说是影响项目建设质量、进度和成本控制管理的重要因素。本文以广州创宏房地产公司项目为研究对象,以项目人力资源精细化管理为研究内容,探讨目前房地产项目人力资源管理的现状和存在的问题,并综合运用人力资源管理和项目管理的相关理论与方法,提出了构建创宏公司项目人力资源精细化管理的思路和方案。本论文主要采用的研究方法有文献研究法、访谈法、案例分析法等。通过对创宏公司的研究,为其项目人力资源管理提出了六大方面的建议。本研究有助于解决当前创宏房地产公司项目人力资源管理中存在的问题,并对国内房地产企业构建项目人力资源精细化管理有一定的借鉴。
[Abstract]:The real estate industry, as one of the important pillar industries of our national economy, has been affected by the international economic crisis and the intensification of domestic macro-control policies in recent years. In order to achieve sustainable development in this environment and seek the consolidation of market position, real estate enterprises must start with their own management system, strengthen their ability to resist risks and strengthen their management and control ability. Among them, as an important work module of real estate enterprises-project management optimization is particularly important. Throughout the current domestic real estate leading enterprises, all without the project management has a superior advantage and strength. But after all, the most important factor to determine the effectiveness of project management is the human factor, which is the main body of project design, development and promotion. Therefore, project human resource management can be said to affect the quality of project construction. Important factors in schedule and cost control management. In this paper, the project of Guangzhou Chuanghong Real Estate Company is taken as the research object, and the detailed management of project human resources is taken as the research content, and the present situation and existing problems of human resource management of real estate project are discussed. Based on the related theories and methods of human resource management and project management, this paper puts forward the train of thought and scheme to construct the project human resource fine management of Chuanghong company. The main research methods of this paper are literature research, interview, case analysis and so on. Through the research of Chuanghong Company, this paper puts forward six suggestions for its project human resource management. This study is helpful to solve the problems existing in the project human resource management of Chuanghong Real Estate Company, and has some reference for the domestic real estate enterprises to construct the project human resource fine management.
【学位授予单位】：兰州大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F272.92;F299.233.4

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