基于经济分析的广州市商品住区规划初探

发布时间：2018-11-01 11:03

【摘要】：从某种意义上来讲,城市规划是一个多元主体的综合博弈过程,而这个过程在城市住区这个微观层面上表现的尤其明显。一般来说,住区开发主要是政府、开发商以及公众利益综合博弈的结果。在这个过程中,城市规划,无论是规划理论还是规划实践,在绝大多数情况下都是站在政府与公众的角度上去分析问题。然而实际上,城市住区的开发与建设是在开发商追逐利益的情况下推动的。从这个角度来看,研究开发商角度的商品住区规划,在对规划师能更好地引导住区开发,增加理想住区的可实施性等方面均具有重要意义,而这也是本次的研究出发点。本文的研究建立在住区开发已经满足了住区社会效益及基本功能需求的基础上,单纯的考虑规划设计对经济效益的影响。研究首先从规划设计如何参与商品住区开发入手,分析了在商品住区开发过程中,规划设计在开发前期阶段的主导地位以及其对整个项目经济效益的影响力。然后,从经济分析的成本与收益两个核心角度出发,分别分析了住区规划中主要影响开发成本的因素以及主要影响开发收益的因素。分析发现住区规划对开发项目经济效益的影响主要可以从两个方面进行分析,分别是住宅建筑类型的选择以及住区总体平面的布局。最后结合广州市的在售商品住区项目的案例,分别从住宅建筑类型的选择以及住区总体平面的布局两个方面分析规划设计对商品住区销售价格的影响规律,并根据影响的规律提出对应的能够优化住区经济效益的住区规划策略。论文一共分为六个章节。第一章从房地产市场趋于理性以及规划对商品住区开发经济效益影响的不重视为背景引出思考,提出了研究的对象、研究的目的与意义以及研究的方法,并对国内外的相关研究进行理论综述。第二章阐述商品住区开发的内容与开发过程,分析了规划设计在这个过程中的地位以及其对项目开发经济效益的影响程度。第三章与第四章分别从成本与收益两个方向分析了商品住区规划设计中对住区开发经济效益产生影响的主要因素,并提出这种影响作用主要在于住宅建筑类型的选择以及住区总体平面的布局两个方面。第五章是本研究的核心,主要结合广州市在售的商品住区项目案例从规划设计中的住宅建筑类型的选择以及住区总体平面的布局两个方面分析规划设计对销售价格的影响,并进行一系列的定量数据化分析与定性描述性分析。分析总结得住区规划对住宅销售价格的影响规律。并根据以上的分析在第六章提出了一系列相对应的规划设计策略。
[Abstract]:In a sense, urban planning is a multi-agent comprehensive game process, and this process is especially obvious on the micro level of urban settlements. Generally speaking, residential development is mainly the result of the comprehensive game of government, developer and public interest. In this process, urban planning, whether it is planning theory or planning practice, in most cases is from the point of view of the government and the public to analyze the problem. In fact, however, the development and construction of urban settlements is driven by the pursuit of interests by developers. From this point of view, the study of commercial settlement planning from the perspective of developers is of great significance to planners in guiding the development of residential areas and increasing the implementability of ideal settlements, and this is the starting point of this study. The research of this paper is based on the fact that the development of residential area has already satisfied the social benefit and basic functional demand of residential area, and only considers the influence of planning and design on economic benefit. Starting with how planning and design participate in the development of commercial settlements, the paper analyzes the dominant position of planning and design in the early stage of development and its influence on the economic benefits of the whole project. Then, from the point of view of the cost and benefit of economic analysis, this paper analyzes the main factors that affect the development cost and the main factors that affect the development income respectively. It is found that the influence of residential area planning on the economic benefit of the development project can be analyzed from two aspects, namely, the choice of residential building type and the layout of the overall plan of residential area. Finally, combining with the case of the commercial residential area project in Guangzhou, this paper analyzes the influence of the planning and design on the selling price of the commercial residential area from the two aspects of the choice of the residential building type and the layout of the overall residential area. According to the law of influence, the corresponding settlement planning strategy which can optimize the economic benefits of residential area is put forward. The thesis is divided into six chapters. The first chapter draws some thoughts from the background that the real estate market tends to be rational and the impact of planning on the economic benefits of commercial settlements development is ignored, and puts forward the research object, the purpose and significance of the research and the research methods. And the domestic and foreign related studies are reviewed. The second chapter describes the content and development process of commercial residential development, analyzes the status of planning and design in this process and its impact on the economic benefits of project development. The third and fourth chapters analyze the main factors that affect the economic benefit of residential development in the planning and design of commercial settlements from the aspects of cost and income, respectively. This influence mainly lies in the choice of residential building type and the overall layout of residential area. The fifth chapter is the core of this study, which mainly analyzes the impact of planning and design on sales price from two aspects: the choice of residential building type in planning and design and the overall layout of residential area. And a series of quantitative data analysis and qualitative descriptive analysis. The influence of residential area planning on residential sales price is analyzed and summarized. According to the above analysis, a series of corresponding planning and design strategies are put forward in Chapter 6.
【学位授予单位】：华南理工大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：TU984.12

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